by Franklin Wordsmith | Jan 12, 2015 | Leadership
I was one of the thousands drawn to the “David Bowie Is” exhibit at Chicago’s Museum of Contemporary Art. It may be that resolutions already seem passé in the second week of the new year. (We can all be fickle that way.) But whether or not you’re a fan of Bowie’s...
by Franklin Wordsmith | Dec 8, 2014 | Persuasion
Here’s the truth. No one wants to read what you write. Everyone is time-starved. For many, the best moments in the day are when we see an email we don’t have to read and can hit “delete.” Because we’re time starved, we write something,...
by Franklin Wordsmith | Nov 19, 2014 | Persuasion
You have a million things to do at the office. You can’t give everything equal attention. So you select where you’re going to spend your mental energy. Too often — when it comes to thinking about what we want to say or write — we wing it. And...
by Franklin Wordsmith | Oct 14, 2014 | Neuroscience
Your conscious mind can process 40 bits of data per second. Your unconscious mind can handle 40 million! How do you keep your brain from exploding? This is the RAS’ (reticular activating system) job. It literally screens out all the stuff you don’t need to...
by Franklin Wordsmith | Sep 7, 2014 | Persuasion
The “Long and Winding Roadster” This person doubles the amount of time any meeting requires. He loves to tell stories. They are usually about him, and may or may not have anything to do with the topic. He thinks his tales are incredibly entertaining....