by Franklin Wordsmith | Jul 24, 2018 | Persuasion
I once worked with a CEO who thought it was his job to poke holes in any new idea someone presented to him.He would sit back, frown, and become a machine gun.Those who were unprepared were literally cut down. Those who had anticipated his questions and approach got a...				
					
			
					
				
															
					
					 by Franklin Wordsmith | Jul 15, 2018 | Persuasion
I remember the first time I saw a malicious questioner.Our public relations agency office was leaking consultants and clients. Corporate sent someone to interview us to see what was up. Then the regional VP came to give us the “results.”As soon as he...				
					
			
					
				
															
					
					 by Franklin Wordsmith | Jul 3, 2018 | Persuasion
Qualifier: I’m not a student of “interviewing tip of the month” posts.What I do study is how to connect with people. Last week’s article mentioned that interviewers make a subconscious decision about whether or not they like you — and...				
					
			
					
				
															
					
					 by Franklin Wordsmith | May 29, 2018 | Culture, Persuasion
Here’s the biggest impediment to being more persuasive. It’s us saying, “I’ve done this before, so I’ll just wing it.”That’s usually followed by the brick wall we fly into.Maybe you’re going into a new business...				
					
			
					
				
															
					
					 by Franklin Wordsmith | May 15, 2018 | Persuasion
As a neuroscience nerd, I love running into oddball information, making meaning of it, and sharing it so we all become better communicators. Here’s the latest bit. After you cringe a bit (I did), make use of this the next time you want to be seen as smarter and...				
					
			
					
				
															
					
					 by Franklin Wordsmith | Mar 20, 2018 | Persuasion
Maybe you watched the “60 Minutes” interview with Education Secretary Betsy DeVos (March 11, 2017).If not, chances are you either saw video or read excerpts of places where she stumbled. And that her performance was called “messy” or “rocky” or a “train wreck.”DeVos’...