by Lynne Franklin Wordsmith | Jan 20, 2021 | Leadership
Don’t Just Listen for Content It was the ultimate in honesty. I was on a Zoom meeting. We reached the point of discussing next steps. One participant said, “Excuse me, but could you repeat that? I wasn’t paying attention.” We all laughed in...
by Lynne Franklin Wordsmith | Nov 10, 2020 | Persuasion
Fewer Talking Points and More Attention Whether or not your political candidates were successful last week, most of us are at least relieved that the U.S. elections are over! We have been “talking point”ed to death! Politicians (and business leaders) often tell us...
by Lynne Franklin Wordsmith | Nov 4, 2019 | Persuasion
Working at a big investor communications agency, I gained a reputation as a person who could resuscitate troubled accounts. But there was one time I really failed.The CEO was looking for someone to rubberstamp his ideas. I tended to question him. This was due in part...
