by Franklin Wordsmith | Aug 22, 2018 | Leadership
Last week, I closed and sold my house of 29 years. Every possible feeling came up. Happiness for all the good memories. Sadness that there would be no more made there. Fear of what the future would hold. Hurt over the end of some relationships. And anger at the many...
by Franklin Wordsmith | Jul 24, 2018 | Neuroscience
As a child, I loved what happened when I asked, “Tell me a story.”It turns out this fascination with stories goes back to our beginnings as human beings. Why should you care what effect stories have on people’s brains? Because this is the best way to...
by Franklin Wordsmith | Jul 24, 2018 | Persuasion
I once worked with a CEO who thought it was his job to poke holes in any new idea someone presented to him.He would sit back, frown, and become a machine gun.Those who were unprepared were literally cut down. Those who had anticipated his questions and approach got a...
by Franklin Wordsmith | Jul 15, 2018 | Persuasion
I remember the first time I saw a malicious questioner.Our public relations agency office was leaking consultants and clients. Corporate sent someone to interview us to see what was up. Then the regional VP came to give us the “results.”As soon as he...
by Franklin Wordsmith | Jul 3, 2018 | Neuroscience
For years I’ve promised to buy myself the t-shirt that says, “Where Are We Going and Why Am I in this Handbasket?”Without knowing it, I’ve been experiencing prevalence induced concept change.You probably have, too.To keep our heads from...