by Franklin Wordsmith | Jun 13, 2018 | Storytelling
Too often we tell stories so people laugh with us. Like us. Commiserate with us. Dislike people we dislike.Even when you’re above all this, you can still shoot yourself in the foot without even knowing it.Here’s to raising our awareness of a...
by Franklin Wordsmith | Jan 23, 2018 | Storytelling
A great group of business leaders and I had a blast at last week’s “Real Talk” workshop.While they mentioned many takeaways, here are two that resonated with most of them.(Wish you had been there? Come to the next one on February 23.)There are plenty...
by Franklin Wordsmith | Mar 28, 2017 | Culture, Persuasion
It happens to us all.We spend a lot of time crafting that compelling message — to be delivered in person or in print — and it gets a ho-hum reaction.Our first instinct is to look around at other people or situations to blame. (It can’t be us, right?...
by Franklin Wordsmith | Dec 19, 2016 | Storytelling
As you can tell, I’m on a business storytelling binge lately. Here’s the next useful idea for you.Bless the people who do research and then share what they discover, so we can use it in a practical way!This week’s shout-out goes to Gustav Freytag, a German poet and...
by Franklin Wordsmith | Dec 15, 2016 | Storytelling
Are you ever frightened by the voices inside of your head? When it comes to telling stories, you can have a good reason to be!When I asked business people why they don’t use this great technique to build rapport, here is some of the head trash they shared.I...