by Franklin Wordsmith | Jul 3, 2018 | Persuasion
Qualifier: I’m not a student of “interviewing tip of the month” posts.What I do study is how to connect with people. Last week’s article mentioned that interviewers make a subconscious decision about whether or not they like you — and...
by Franklin Wordsmith | Jun 19, 2018 | Neuroscience
For years I’ve said, “I know what I know. I know what I don’t know. And I won’t do what I can’t do well.”I wore what I thought was self-awareness like a badge. It turns out I’m not as smart as I thought.Most of us think we are above average. In a survey of 1 million...
by Franklin Wordsmith | Jun 13, 2018 | Storytelling
Too often we tell stories so people laugh with us. Like us. Commiserate with us. Dislike people we dislike.Even when you’re above all this, you can still shoot yourself in the foot without even knowing it.Here’s to raising our awareness of a...
by Franklin Wordsmith | Jun 7, 2018 | Culture, Neuroscience
Before staring Wordsmith 25 years ago, I worked at the world’s largest investor relations agency.The chairman had a fondness for sending memos to everyone when one of us screwed up. He would identify the mistake (and sometimes the person responsible) and tell...
by Franklin Wordsmith | May 29, 2018 | Culture, Persuasion
Here’s the biggest impediment to being more persuasive. It’s us saying, “I’ve done this before, so I’ll just wing it.”That’s usually followed by the brick wall we fly into.Maybe you’re going into a new business...
