by Franklin Wordsmith | Oct 3, 2017 | Storytelling
After I shot this video, a prospective client sent me a rejection email on my presentation training proposal.I called her. She said price was the main issue, and she wasn’t sure what we could cut to fit her budget.So I told her a story of how I helped someone...
by Franklin Wordsmith | Mar 9, 2017 | Storytelling
I’ve been very focused on helping leaders tell good stories to clients and employees.It occurred to me in the wee hours today that I’ve missed an audience that’s just as important. It’s about the stories we all tell ourselves.I’ve never subscribed to...
by Franklin Wordsmith | Dec 19, 2016 | Storytelling
As you can tell, I’m on a business storytelling binge lately. Here’s the next useful idea for you.Bless the people who do research and then share what they discover, so we can use it in a practical way!This week’s shout-out goes to Gustav Freytag, a German poet and...
by Franklin Wordsmith | Dec 15, 2016 | Storytelling
Are you ever frightened by the voices inside of your head? When it comes to telling stories, you can have a good reason to be!When I asked business people why they don’t use this great technique to build rapport, here is some of the head trash they shared.I...
by Franklin Wordsmith | Feb 10, 2014 | Storytelling
Here are the final three of the six types of stories that Annette Simmons shares in her book Whoever Tells the Best Story Wins. (Last month you saw the first three: conta.cc/1dmMSw9). Vision Stories Goal: To inspire hope Use: You stimulate action and raise morale by...
by Franklin Wordsmith | Jan 14, 2014 | Storytelling
Annette Simmons, in her book Whoever Tells the Best Story Wins, lays out six different types of stories. Here’s my digest of the first three — in a short story format. “Who I Am” Story Goal: You want to break down preconceived notions or...
