by Lynne Franklin Wordsmith | Jul 28, 2020 | Leadership, Video
Here Are Their Top Three Strategies I began the year with a goal: interview between 50 and 100 leaders — from musicians to Instagram influencers to CEOs to social workers — and ask this deceptively simple question: What is your secret to building rapport...
by Lynne Franklin Wordsmith | Dec 16, 2019 | Culture, Persuasion
My friend’s eyes were wide with sadness and fear. She’d been avoiding a tough talk with her boyfriend, wasn’t sure where to begin, and asked me to role play with her.(Stick with this, business leaders, because we make the same mistakes in difficult conversations at...
by Lynne Franklin Wordsmith | Nov 12, 2019 | Leadership
It was one of the best moments in my executive communication coaching career.Chief HR Officer “Bill” was working with me before rolling out a new company-wide human resources program. We video recorded him doing a trial run of this announcement. He did a...
by Lynne Franklin Wordsmith | Nov 4, 2019 | Persuasion
Working at a big investor communications agency, I gained a reputation as a person who could resuscitate troubled accounts. But there was one time I really failed.The CEO was looking for someone to rubberstamp his ideas. I tended to question him. This was due in part...
by Lynne Franklin Wordsmith | Oct 22, 2019 | Leadership
I remember the first time I heard “corporate culture.”The chairman of the company where I worked summoned me—as director of public relations—into his office.Lions and Chairmen and BearsHe sat behind his massive desk at the far end of the room (think Wizard of Oz...