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Video: The Secrets of Leaders Who Create Rapport

by Lynne Franklin Wordsmith | Jul 28, 2020 | Leadership, Video

Here Are Their Top Three Strategies I began the year with a goal: interview between 50 and 100 leaders — from musicians to Instagram influencers to CEOs to social workers — and ask this deceptively simple question: What is your secret to building rapport...

Want to Screw Up a Difficult Conversation? Do This!

by Lynne Franklin Wordsmith | Dec 16, 2019 | Culture, Persuasion

My friend’s eyes were wide with sadness and fear. She’d been avoiding a tough talk with her boyfriend, wasn’t sure where to begin, and asked me to role play with her.(Stick with this, business leaders, because we make the same mistakes in difficult conversations at...

Video: Are You Creating Your Own "Culture Bubble"?

by Lynne Franklin Wordsmith | Nov 12, 2019 | Leadership

It was one of the best moments in my executive communication coaching career.Chief HR Officer “Bill” was working with me before rolling out a new company-wide human resources program. We video recorded him doing a trial run of this announcement. He did a...

Why You Need to Change the Way You Look at Communication

by Lynne Franklin Wordsmith | Nov 4, 2019 | Persuasion

Working at a big investor communications agency, I gained a reputation as a person who could resuscitate troubled accounts. But there was one time I really failed.The CEO was looking for someone to rubberstamp his ideas. I tended to question him. This was due in part...

Three Things Corporate Culture IS and Three More It's NOT

by Lynne Franklin Wordsmith | Oct 22, 2019 | Leadership

I remember the first time I heard “corporate culture.”The chairman of the company where I worked summoned me—as director of public relations—into his office.Lions and Chairmen and BearsHe sat behind his massive desk at the far end of the room (think Wizard of Oz...
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