by Franklin Wordsmith | Nov 28, 2017 | Neuroscience
We’ve all had people say “yes” to our ideas with excitement — and then get cold feet. They give us plenty of logical reasons for their change of heart. What’s really going on is a change in the system their brain is using to evaluate an...
by Franklin Wordsmith | Aug 22, 2017 | Culture, Neuroscience
For years, I’ve laughed and noted, “Did, ‘Because I said so!’ ever work?” when spoken by our parents?It turns out, I was wrong!You’ll find plenty of research on the language of leadership. One stands above all others when you are making a request.Which one may...
by Franklin Wordsmith | Mar 28, 2017 | Culture, Persuasion
It happens to us all.We spend a lot of time crafting that compelling message — to be delivered in person or in print — and it gets a ho-hum reaction.Our first instinct is to look around at other people or situations to blame. (It can’t be us, right?...
by Franklin Wordsmith | Mar 9, 2017 | Storytelling
I’ve been very focused on helping leaders tell good stories to clients and employees.It occurred to me in the wee hours today that I’ve missed an audience that’s just as important. It’s about the stories we all tell ourselves.I’ve never subscribed to...
by Franklin Wordsmith | Feb 26, 2017 | Leadership
After having a temper tantrum, my nearly three-year-old grandson Wyatt looked up and said, “I just had a fit!”I must admit: hearing about “authenticity” gives me one.It’s a trick of my brain. Say “authenticity” to me, and I hear “synergy.” Or “core competency.” Or...
