by Franklin Wordsmith | Aug 1, 2019 | Leadership
Before opening my own communication practice, I took a job as an account executive at the world’s largest investor communications agency.One day, my boss asked me out to lunch. This made me nervous, because I was still new and he hadn’t done this before.At...
by Franklin Wordsmith | Apr 23, 2019 | Storytelling
When was the last time you admitted messing up at work? It turns out that sharing these kinds of stories helps people perceive you as a better leader.What We Want to Do to BlowhardsIt’s probably easy for you to remember the opposite situation: an executive who foisted...
by Franklin Wordsmith | Feb 5, 2019 | Neuroscience
I remember the first time I saw a video of myself speaking. My eyes were closed a lot (I’m a listener, so thinking makes me automatically shut my eyes). And my head was often tilted back.I thought the second issue was related to posture, so I went to a...
by Franklin Wordsmith | Jan 30, 2019 | Leadership
For months, my client—the CEO of a steel processing company—had been negotiating a joint venture with an international partner. The news release announcing this deal had finally been blessed by countless executives and attorneys. (See “The Hydrant Theory.”) It was...
by Franklin Wordsmith | Jan 12, 2019 | Leadership
It’s all in your head — and theirs.Last week, we talked about why our brains hate goals. This week, here’s a powerful, easy-to-use idea on how to make goals and requests more irresistible to the part of our brain that decides to take...
